PKO BP - Runvido

Museums and Art Galleries

Client:

PKO BP - Powszechna Kasa Oszczędności Bank Polski Spółka Akcyjna - the largest universal bank in Poland.

Goal:

Let's Fintech Go app, which allows you to bring static images to life with your smartphone and see how augmented reality technology works in practice. The app was developed in cooperation with startup Runvido, as part of PKO Bank Polski's innovation development platform Let's Fintech. As a result of the cooperation, one million of the bank's customers received an interactive credit card that they could bring to life using the app.

Effects:

1000 printed copies,
1138 movie plays.

Use of functionality

Video:

Playing the video assigned to a specific graphic - reading the message hidden in the card.

Forwarding:

The possibility of placing a button redirecting the recipient to a specific website, which will contain detailed information on the selected issue.

Feedback

The manager has the option of introducing buttons to obtain feedback from the user.

Data analysis:

Detailed analysis of the total and unique number, length and graphical arrangement of recreations.

Administrator panel

Access to an individual admin panel, with which you can publish and manage materials. Thanks to the use of the Runvido application, the time of introducing new employees was shortened, which significantly influenced the efficiency of work.